A bald white man with brown facial hair is sitting on a chair in front of an orange backdrop and green curtain, beside a window overlooking a blurred cityscape. He is wearing jeans, a green and black plaid button-up shirt, and a bowtie. He is leaning forward and laughing.

Team Bio

Strother Gaines




Strother Gaines is a Consultant at Ethos.

Strother is a business and personal coach for creative entrepreneurs and those who want to become one. He is a multi-passionate entrepreneur with a background in theatre, public speaking, education, sales, management, leadership, and segway-tour-guiding. His private practice is called But I’m a Unicorn, Dammit!, where he passionately works to help as many people as possible own up to the fact that they’re a unique snowflake. He is the producing artistic director for DC’s only immersive theatre company, TBD Immersive. His TEDx Talk has been viewed over 30,000 times, and his work has been seen in person by over 30,000+ audience members.

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